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Archive for August, 2017

Segmented Campaigns: The Key to Higher Email Revenue

Campaigner and FullContact provide the critical 1-2 punch that increases acquisition and retention by verifying email deliverability, enriching the contact’s data profile and by segmenting your email list so that you can deliver the right messages to the right people at the right time.

FullContact for Gmail: A Sleek New Experience in Chrome

If you have access to the internet, you most likely have an email address. We’re living in a day and age where email has such prominence that parents are even “parking” email addresses for their newborn (and unborn) children. Given the increased usage and widespread adoption of email, we continue to invest in our apps that…

Identifying Competitive Desperation

Identifying Competitive Desperation

It’s no surprise sales reps get initially frustrated when they discover a competitor is being dishonest. Top performing reps (and companies) understand though that this sort of behavior is often a sign that the war (not just the battle) may already be over.

How to Make Your Sales Team Love You

Implementing a lead management system that automatically qualifies, routes, and assigns leads to your sales team will adequately fill their pipeline and make them love you. Learn the proper steps to take today!

Social Insights add color to customers

How Legacy Brands Can Use Social Insights to Combat Declining Market Share

According to recent stats, 90% of major CPG brands recently lost market share. Over half of these legacy brands also experienced revenue declines. These losses come at the hands of more nimble, ‘digital native’ brands that are exploiting unmet product niches, direct-to-customer business models and more customer-centric marketing playbooks that include social insights.

Provide the Experience Your Customers Expect

Grace Boyle, FullContact’s Director of Customer Success talks through how easy it was to implement FullContact Insights for Zendesk with her team and the impact it has already had on personalizing every interaction with their customers.