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Resolve

Map fragmented customer data to a single, unified customer profile

Identify and reach customers across your entire marketing ecosystem no matter where they are.

People represent themselves differently as they engage with your brand

Identify an individual anywhere along the customer journey by connecting various identifiers from their digital interactions. Resolve then matches these user identifiers across devices, whether authenticated or anonymous, to create a single customer profile.

How Identity Resolution Works

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Identify

Prioritize high-intent leads by identifying your website visitors in real-time.

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Resolve

Unify customer and prospect data by linking complete or fragmented identifiers. Each record is assigned a portable PersonID.

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Enrich

Append 900+ personal and professional insights to new and existing customer records.

New to identity resolution? Learn how identity resolution can change your business.

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Access our graph—but keep full control of your data

Many identity solutions require that you pool your customer data with other clients’ data in order to make use of the platform. Access our extensive identity graph without giving any of your data away.

Your Single Source of Truth

Make your first-party data more accurate, accessible, and complete than ever before.

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Create powerful customer experiences

When you can identify an individual, you can communicate with them like people—not devices—and create hyper-personalized customer experiences.

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Reach the right people in the right places

Plug FullContact’s PersonID into virtually any advertising network and connect with the right customers in more of the places they hang out, like TikTok and Instagram.

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Enable cross-team collaboration

Customer data should be accessible and accurate across departments – from customer service, to sales and marketing, to legal and operations.

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Deduplicate customer datasets

Merge and deduplicate lead, customer and account records to eliminate wasted ad spend or repeated marketing messages.

Resources

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Identity Resolution 101: What Marketers Need to Know

Identity resolution 101 for marketers: what it is, deterministic vs. probabilistic matching, how the process works, and key use cases.

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Resolve: Building the Identity Resolution Engine

Part one of our technical series on the Resolve API traces the origin of FullContact's identity graph and the ingredients behind it.

Start connecting the dots—and connecting with real people—today.