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Archive for February, 2018

Drive Engagement and Profits By Understanding Audiences as Real Humans

The digital revolution has given businesses the ability to capture, collect, and analyze an unprecedented amount of customer data.  Perhaps that’s why, by some measures, the world generates approximately 2.5 quintillion bytes a day. Organizations can create massive amounts of data for marketing, sales, and customer support. But how do you find the person in…

SalesWings Takes Lead Enrichment to New Heights with FullContact

SalesWings, a high-tech solution provider based out of Lausanne, Switzerland, maintains a relentless obsession with the sales process. That’s why the company was formed–to help businesses increase sales and create more customers. “We put your hottest leads at the top of the list,” says Philip Schweizer, Co-founder, CEO, and Head of Product. “We recognized that…

What Being Awesome With People Means To Me— Community Outreach

At FullContact, we work hard to make sure we are embodying our core values both inside and outside of the office. In this blog by Product Manager, Jess Nolan, she explains how she turns those words into actions. In my three years at FullContact, one of my favorite things about working here is still the openness…

When Experimentation Leads to Innovation: Machine Learning at FullContact

At FullContact, we’re always experimenting with new technologies and techniques. Machine learning has come into vogue as of late, and has shown some impressive results within our company and without. Recently, we had an opportunity to apply some machine learning to improve our handling of job title data we find throughout the web. The choice,…

visionary integrator duo

Scaling Up: The Magic of the Visionary-Integrator Duo

As I’ve previously written, Scaling Up Requires Some Healthy Dysfunction.  Along the journey, every company has scale points when things simply start breaking down.     In my experience, these breakpoints naturally occur at 20 employees, 50 employees, 100 employees and 250 employees.    Organizational systems break, and new processes and people are required to fix…