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Archive for July, 2019

Enrich Enriched

Well before our newly released product functionality, conversations began as murmurs and turned into a roar of what our customers and partners needed: real-time recognition, understanding, and engagement capabilities with their customers. Here’s a sample of what we heard: “We want to recognize an individual at every touchpoint, across all channels.” “How can I reduce…

Authentically Connect With Your Audience for a Better Return On Ad Spend

As technology changes, marketers continue their pursuit of data-driven strategies that reach the right customers, at the right time and in the right place. This vision hasn’t changed much over time, yet most marketers have not achieved this goal in a practical way.  As they continue to use third-party channels — inside walled gardens and…