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Simon Data enables marketing teams to transform data into actionable outcomes that result in lasting customer relationships. Powered by its industry-leading CDP, Simon integrates real-time and historical data into unified profiles that marketers can access. By leveraging complex data, marketers can deliver more meaningful customer experiences through hyper-segmentation, personalization, and cross-channel journey management. Simon allows marketers to act fast, think smarter, and scale quickly in a platform that does it all, in one place.

APPLICABLE PRODUCTS & SOLUTIONS

A Richer Data Foundation

Integrating FullContact’s identity resolution enables Simon Data to unify all pieces of fragmented customer, prospect, and user data to a real person—then offer a complete, 360-degree view of that individual and how to reach them.

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Recognize 50% More Anonymous Visitors

Understand who is shopping in real time—even when they’re not logged in. Personalize their experiences on site and in app, then reach them across channels with future offers.
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Unify 40% More Customer Data

Stitch together different customer data points more reliably and reconcile customer records more accurately—to boost marketing performance and efficiency.
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Get to Know People with 50 Billion Identifiers

Enhance the brand’s first-party data, learn more about each person, and enable more effective audience segmentation with data enrichment.
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Amplify Media Reach by 3X

Append hashed emails, mobile ad IDs (MAIDs), and more to reach customers consistently, in all the channels that matter.
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Increase Persistent Recognition by 20%

Build better relationships across the customer journey by recognizing each person over time—regardless of channel, sessions, or cookie.
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Increase Website Conversions by 30%

Increase both conversions and average order value by identifying visitors, understanding who they are, and personalizing their content.

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