Customer Recognition
Consistently Recognize People
Create consistent brand experiences across your platforms and deliver personalized, omnichannel content across devices and channels in real-time, by recognizing authenticated and unauthenticated visitors.
FullContact Recognized as a Leader in
Snowflake’s Modern Marketing Data Stack Report
See why FullContact was named a Leader in the Identity & Enrichment category of Snowflake’s inaugural Modern Marketing Data Stack Report!
The Benefits of Customer Recognition
Creating a cohesive customer journey starts with the vital step of recognizing who a person is.
From the moment they start interacting, you can identify your best customers and prospects in real-time.
Increase Conversion and Average Order
Apply your custom insights during their engagement. Recognize visitors on a webpage and personalize their experience with relevant content.
Improve Retargeting and Messaging
Match interactions throughout your brand channels and follow shopping and engagement behavior to better understand where and how to message individuals throughout their journey.
Persistent Recognition Across Every Engagement
Map every interaction to a persistent ID (our PersonID). Regardless of device, channel, or cookie, confidently recognize a real person.
Privacy-Driven Recognition
Identify your customers and audiences for engagements and messaging without using PII. Linked to a persistent identifier, your IDs are all you need to recognize your customers.
What is FullContact’s Approach to Customer Recognition?
Easy to Implement JavaScript
Query our API with any identifiers you already have, Name/Address, Name/Placekey ID, phone (business & personal), email (business & personal), hashed email, social handles, or MAIDs, to create a whole person view.
Recognize Every Visitor
We use these identifiers to locate and return any additional insights we may have.
Real-Time Experience
Secure, obfuscated, and unique to your brand, the persistent PersonID enables an improved
customer experience by connecting IDs across any device, channel, or platform, in real-time.
Recognize Website Users
Identify real people on your site when they engage. Deliver personalized omnichannel experiences across media, Deliver personalized omnichannel experiences across media, websites, platforms, and customer services.
Identify People, Not Devices
Using the persistent PersonID, recognize real people even as they evolve.
Recognize as a Person and as a Professional
Leverage our whole-person insights and learn their identities as a person and a professional, so you can reach professionals through their personal identities.
Recognition Without Sending PII
Ensure your platform has a way to reach audiences without needing to continuously send PII back and forth with the anonymous PersonID. Recognize people based on multiple types of identifiers and keep PII secure.
Empower Your Tech Stack
Easily integrate our Customer Recognition solution directly into your existing marketing tech stack using workflow automation tools like Zapier, or utilize our API integration directly with web analytics platforms, CDPs, DMPs such as Snowflake, Optimizely, Simon Data and Adobe.
