We’ve just released the most advanced API on our next generation platform, the Enrich API. The new API provides the person and company data enrichment you’ve come to know and love from our legacy Person and Company APIs, yet includes another level of capabilities to improve querying options, receive real-time data updates, and customize your…
Technology will soon bring magical things our way. They are right around the corner. Problem is, much of this magic has been right around the corner for years. And if we don’t start doing things differently, it always will be. To be fair, we are making some progress. To use the old “Jetsons” examples, flying…
An extraordinary conversation with venture capitalist Brad Feld and entrepreneur John Weiss around the importance of treating your customers as people hit home for Scott Axcell, VP Marketing, FullContact. Here, he shares his learnings from their conversation.
We spent a lot of time in the market listening to our customers, and we’ve matched that feedback with our own candid assessments of the platform. The result is a different kind of API, one that we’re pretty proud of. Meet our newest API, Enrich!
There is a dark secret in the world of identity resolution that most data platforms don’t like to talk about. It’s one of those things that has just enough truth in it to be legitimate, but only technically. The reality is, there is no such thing as a purely deterministic match when it comes to identity resolution.
According to recent stats, 90% of major CPG brands recently lost market share. Over half of these legacy brands also experienced revenue declines. These losses come at the hands of more nimble, ‘digital native’ brands that are exploiting unmet product niches, direct-to-customer business models and more customer-centric marketing playbooks that include social insights.
Grace Boyle, FullContact’s Director of Customer Success talks through how easy it was to implement FullContact Insights for Zendesk with her team and the impact it has already had on personalizing every interaction with their customers.