Use Cases
Our identity solutions are designed to support you in building stronger relationships with your customers and prospects. Curious about a use case you don’t see here?
Trusted By More Than 700 Customers
Marketing
Amplify Media Reach
Add digital identifiers to your customer and prospect files, increasing your reach using our 527 million Mobile Ad IDs linked to 91 million PersonIDs, as well as over a billion emails.
Market to Your B2B Customers as B2C
Leverage our 64 million PersonIDs tied to both business and consumer identities to see and reach your business customers as consumers.
Improve Site Conversions
Map authenticated and non-authenticated website traffic to your customer data and outbound promotional content.
Better Measurement
Connect fragmented identities to an individual across media, brand engagement, and purchasing silos.
Improve Your Customer Experience
Leverage our insights from over 12 categories of data to improve the customer experience.
Improve Return on Ad Spend
Unify your customer data across internal platforms.
FEATURED CASE STUDY
Creating Stronger Relationships By Recognizing and Reaching Anonymous Visitors
Sales
Unify and Amplify Identities
Turn any combination of an email address, a phone number, a physical address, into the most complete, accurate profile, in real-time.
Enrich Leads
Increase sales and customer lifetime value through multi-dimensional insights encompassing both consumer and professional dimensions.
FEATURED CASE STUDY
Empowering Job Seekers to Connect Directly and Bypass the Application Black Hole
Customer Care
Empower Your Agents
Arm customer support personnel with knowledge and insights that personalize their communications.
Recognize People
Improve the customer experience by recognizing your customer across any device and platform, in real-time.
Consistent Customer Care
Turn any combination of email, phone number, physical address or Mobile Ad ID (MAID) into the most complete, accurate profile.
Operations
Comply with Privacy Regulations
Respect consumer preferences across all platforms and channels in adherence with CCPA, GDPR, and forthcoming legislation.
Unify Disparate Data
Integrate each person’s information across the enterprise into a single view with a unique identifier. Link your data across all platforms, from CRM to CDP, for a holistic view.
Fraud Prevention
Verify the person behind the purchase, transaction, or business request. Augment security protocols and streamline processes.