Use Cases
Thousands of Uses, Limitless Potential
Our identity solutions are designed to support you in building stronger relationships with your customers and prospects. Curious about a use case you don’t see here?
Trusted By More Than 700 Customers
Explore Use Cases
Marketing Use Cases
Amplify Media Reach
Add digital identifiers to your customer and prospect files, increasing your reach using our 527 million Mobile Ad IDs linked to 91 million PersonIDs, as well as over a billion emails.
Market to Your B2B Customers as B2C
Leverage our 64 million PersonIDs tied to both business and consumer identities to see and reach your business customers as consumers.
Improve Site Conversions
Map authenticated and non-authenticated website traffic to your customer data and outbound promotional content.
Better Measurement
Connect fragmented identities to an individual across media, brand engagement, and purchasing silos.
Improve Your Customer Experience
Leverage our insights from over 12 categories of data to improve the customer experience.
FEATURED CASE STUDY
Creating Stronger Relationships By Recognizing and Reaching Anonymous Visitors
A Leading SaaS Provider was having difficulty understanding the identity of the anonymous visitors coming to their website. At the same time, the company needed better insights to feed into a lead scoring model to determine the potential value of a prospect.
Sales Use Cases
Unify and Amplify Identities
Turn any combination of an email address, a phone number, a physical address, into the most complete, accurate profile, in real-time.
Enrich Leads
Increase sales and customer lifetime value through multi-dimensional insights encompassing both consumer and professional dimensions.
FEATURED CASE STUDY
Empowering Job Seekers to Connect Directly and Bypass the Application Black Hole
Using FullContact’s Enrich product, NorthPoint Search Group leveraged Individual, Employment History, Social, Company, and Key People insights, and were able to provide deeper company-level and person-level insights that connects job seekers to recruiters with up-to-date, real-time information.
Customer Care Use Cases
Empower Your Agents
Arm customer support personnel with knowledge and insights that personalize their communications.
Recognize People
Improve the customer experience by recognizing your customer across any device and platform, in real-time.
Consistent Customer Care
Turn any combination of email, phone number, physical address or Mobile Ad ID (MAID) into the most complete, accurate profile.
Operations Use Cases
Comply with Privacy Regulations
Respect consumer preferences across all platforms and channels in adherence with CCPA, GDPR, and forthcoming legislation.
Unify Disparate Data
Integrate each person’s information across the enterprise into a single view with a unique identifier. Link your data across all platforms, from CRM to CDP, for a holistic view.
Fraud Prevention
Verify the person behind the purchase, transaction, or business request. Augment security protocols and streamline processes.
