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Our Brand Guidelines

FullContact is on a different kind of journey to use information in smart, effective ways. We see ourselves as stewards of data, offering people trustworthy transparency, and empowering connection between people and companies. We convey that through our brand.

Logo Usage

Whenever possible, use the full-color version of our logo. Don’t attempt to modify or recreate the logo. The logo is the heart of our brand. Consisting of a 0 and 1, it represents FullContact’s core values. We believe in human relationships first, and that data serves to strengthen those relationships.

  • Do not change colors
  • Do not stretch or squash
  • Do not use full color against a color outside palette
  • Do not add drop shadow or other effects

Brand Colors

Our primary colors are FC Blue and FC Navy. Both appear in our primary logo and should be distributed across all channels. Use the secondary palette to support and complement our primary colors.

Hex:
#4DC6E7
RGB:
77, 198, 231
Hex:
#1e1c39
RGB:
30, 28, 57
Hex:
#404aaa
RGB:
64, 74, 170
Hex:
#33b877
RGB:
51, 184, 119
Hex:
#f4f5fa
RGB:
244, 245, 250

Brand Typography

Rubik is our primary typeface.

ABCDEFGHIJLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
123456789

ABCDEFGHIJLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
123456789

Here's all the artwork

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