NOW SnowGraph reveals rich insights using embedded graph analytics on top of a Snowflake warehouse.
Graph technologies have become a groundbreaking way for organizations everywhere to address use cases that other methods simply can’t.
NOW SnowGraph is a native Snowflake solution that creates a one-to-many discovery and graph analytics solution between your first-party data and any number of external publishers or enrichment partners.
Our technology automatically discovers affinity-based audiences, creates data-driven personas, and scalable “lookalike” audiences ready for activation.
NOW SnowGraph prepares your data to make scoring predictions around the likelihood that customers will exhibit some target behavior.
NOW SnowGraph’s apps unlock distributed, scalable data collaboration where first-party data can be bumped up against any number of internal and external opted-in providers simultaneously.
Low-lift onboarding for all parties, plus analysts can continuously and dynamically query segments without rework.